Reports Indicate Apple Abandons Electric Car Project

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Employees from the car project are reportedly being reassigned to Apple's artificial intelligence division, according to Bloomberg.

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The decision to halt the project coincides with disappointing electric vehicle sales across the industry.

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While never officially confirmed, Apple's car project, internally known as "Project Titan," hinted at the company's serious intentions in the automotive sector.

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Over the years, Apple made significant hires from the automotive industry and obtained permits for testing self-driving vehicles.

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Apple also filed patents related to car technology, including systems to address motion sickness and real-time window tint adjustment.

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Speculation arose whether Apple would collaborate with existing car manufacturers rather than producing its own vehicles entirely.

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Analysts previously suggested that an Apple car could have a transformative impact on the automotive industry similar to the iPhone's influence on mobile phones.

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Despite the discontinuation of its electric car project, Apple's focus on artificial intelligence remains strong, indicating potential future innovations in the tech sector.

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